The Soulignac Brothers | Virtual Tourism in the USA

“The Soulignac Brothers” is an in-game video project launched with my brother during the lockdown in 2020, part of the Virtual Tourism Project. Living 10,000 km apart at the time (Paris – Saigon), looking for new rituals and usages to Continue reading

SAGB Shanghai, Super Attractive Ghetto Blaster | Video Party Tapes, China, 上海市

SAGB Shanghai - Super Attractive Ghetto Blaster - China

The Cut Rooftop Bar Rouge Café des Stagiaires Unico Kartel Gallery Playlist Super Attractive Ghetto Blaster, also known as SAGB Shanghai, is a French creative collective founded in Shanghai in 2014. As DJs, event organizers, and content creators, they launched Continue reading

Resorts World Genting Malaysia | Video Storyboard for China Campaign

Resorts World Genting, Genting Highlands Resort, Malaysia, China Campaign, Francois Soulignac, Digital Creative and Art Direction, MADJOR Labbrand Shanghai, China

Storyboard Language Art direction VR Resorts World Genting (Abbreviation: RWG), originally known as Genting Highlands Resort is an integrated hill resort development comprising hotels, shopping malls, theme parks and casinos, perched on the peak of Mount Ulu Kali at 1,800 Continue reading

上海 Shanghai Micro-Stories | Mobile Phone Videos, China, 小米集團

Shanghai Micro Stories | Mobile Phone Videos, China

Story 2017 2018 2019 上海 Shanghai Micro Stories is a series of music short video-diaries entirely produced on 小米 Xiaomi mobile phone, chronicling the daily life of foreigners and their Chinese friends living in China between 2017 and 2019. All Continue reading

Audi China | Digital Assistant | Art Direction, Storyboard, Visual Journalism, 人工智能

Audi China - Digital Assistant Researches - Art direction for video storyboard summarizing the researches - Joaquin Phoenix in HER by Spike Jonze - Francois Soulignac, MADJOR Labbrand Shanghai, China

Storyline Format Art Direction Storyboard Audi AG is a German automobile manufacturer that designs, engineers, produces, markets and distributes luxury vehicles. Audi is a member of the Volkswagen Group and has its roots at Ingolstadt, Bavaria, Germany. Audi-branded vehicles are Continue reading

Maxi-Cosi China, Dorel Juvenile | Global Campaign, Holograms, Digital Guidelines, Chatbots, 人工智能

Maxi-Cosi Dorel Juvenile - Lila stroller - Augmented Reality - Art direction by Francois Soulignac, MADJOR Labbrand Shanghai, China

Campaign AR Guideline UI Bot Gallery Dorel Juvenile is a manufacturer of juvenile products, including car seats, play yards, high chairs, bath accessories, infant health, home safety and feeding products. The company sells more than 8 million children’s car seats Continue reading

Starbucks China | Home Delivery Campaign, Key Visual, Video Storyline, Storyboard

Starbucks Coffee China - Delivery Campaign - Key visual mockup - Francois Soulignac - Digital Creative & Art Direction - MADJOR Labbrand Shanghai, China

Keyvisual Storyboard References Gallery Starbucks Corporation is an American coffee company and coffeehouse chain. Starbucks was founded in Seattle, Washington in 1971. As of early 2019, the company operates over 30,000 locations worldwide. As of April 2019, Starbucks China is Continue reading

Logitech China | G29 Global Campaign, Keiichi Tsuchiya, The Drift King

Logitech China - Global Campaign Keiichi Tsuchiya - The King of Drift - KEY VISUAL mockup detail - Francois Soulignac - Digital Creative & Art Direction - MADJOR Labbrand Shanghai, China

Phase 1 Phase 2 Bonus Gallery Logitech International S.A. is a Swiss provider of personal computer and mobile peripherals, with its headquarters in Lausanne, Switzerland and administrative headquarters in Newark, California. In addition to its Swiss and American facilities, the Continue reading

Mr & Mrs Bund Shanghai by Paul Pairet | Creative & Art Direction

Mr & Mrs Bund Shanghai, François Soulignac, Art Direction, Design, Visual Identity, VOL Group China

Chef Brand Food Story Design Gallery Mr & Mrs Bund Shanghai by Paul Pairet – also called MMB Shanghai, is a modern French restaurant, on the sixth floor of Bund 18, a heritage building on Shanghai’s historic waterfront. The eatery, Continue reading

Bar Rouge Shanghai, VOL Group China | Creative & Art Direction

Bar Rouge Shanghai China, Francois Soulignac, Art Creative Direction

Brand Story Photo Design Video Gallery Bar Rouge Shanghai is the oldest night club in Shanghai and one of the most famous night club based in China, awarded by the World’s Finest Club. Bar Rouge Shanghai is a brand owned Continue reading

DJ Cut Killer Bar Rouge Shanghai, China | Official Video Teaser

Francois Soulignac - DJ Cut Killer Bar Rouge Shanghai China - Official Video Teaser, China, 2016

Cut Killer Bar Rouge Shanghai. Video editing by François Soulignac, VOL Group China, 2016 Credits audio & video Cut Killer Bar Rouge Shanghai “La Haine” Directed by Mathieu Kassovitz (1995) Cut Killer Official website (www.djcutkiller.com) Cut Killer Boiler Room Paris Continue reading

Shanghai Walks | City Exploration, Atmosphere from China

Shanghai Walks - Videos by François Soulignac - Soic Miterne

Shanghai Walks #3 – Yong Kang Road, Mingyuan City, Lane house streets atmosphere. China, April 2016 Have a walk in Shanghai Inspired by the aesthetics of video games and virtual reality, “Walks in Shanghai” is a series of subjective view Continue reading